FORUM BY PROMÉTOUR
UNITED STATES • CANADA • FRANCE • SPAIN
Forum by Prométour is an educational travel company that creates immersive language-learning experiences through student tours, exchanges, and intercultural programs around the world. I joined Forum as an office administrator from 2016–2018 but had the opportunity to assist with design. Since 2018, I have continued supporting the organization as a freelance designer since then, creating marketing materials for conferences, promotional campaigns, and educational programs.
Working across multiple departments, I collaborated closely with the marketing team to develop print and digital materials that balanced established brand standards with fresh visual ideas.
Services
Marketing Design
Editorial Design
Large Format Graphics
Illustration
Print Production
CONNECTING CLASSROOMS CONFERENCE BANNERS
ILLUSTRATIONS AND DESIGN, Made with Procreate AND ADOBE ILLUSTRATOR (2025)
During the COVID-19 pandemic, Forum launched Connecting Classrooms, a virtual exchange program that connected students around the world through language and cultural learning. As the program continued to grow beyond the pandemic, Forum expanded its presence at educational conferences and needed promotional materials that clearly communicated the program's mission.
The finished banner helped introduce Connecting Classrooms to prospective educators and schools at conferences while giving the program a distinct visual identity within Forum's broader marketing materials.
BEHIND THE WORK
Working closely with the Marketing Coordinator, I created a series of custom illustrations in Procreate featuring students from different destinations offered through Connecting Classrooms. The artwork was incorporated into large-format conference banners designed to feel approachable and consistent with Forum's existing brand while introducing a more playful visual style.
PROMOTIONAL CALENDARS
Made with ADOBE ILLUSTRATOR (2018-2024)
To strengthen relationships with educators throughout the year, Forum produced annual promotional calendars for teachers participating in student travel and exchange programs.
Over several years, I designed multiple bilingual calendar series in both French and Spanish, exploring themes that ranged from travel destinations to regional recipes and cultural expressions. Each edition balanced useful classroom resources with subtle promotion of Forum's programs while remaining consistent with the company's brand standards.
RESULT
Each edition highlighted different aspects of the organization's destinations and educational experiences. The calendars became recurring promotional pieces distributed to educators across Forum's network, demonstrating how editorial design could support long-term client engagement beyond individual marketing campaigns.
2019 Forum French Recipe Calendar
2024 Forum Spain and French Calendars
FORUM BY PROMÉTOUR CONFERENCE BANNERS
MADE WITH ADOBE ILLUSTRATOR (2018)
Forum regularly attends education conferences throughout North America to connect with teachers and school administrators interested in international travel and language immersion programs. The organization needed a series of banners that would stand out in busy convention halls while communicating the breadth of its programs.
I designed large-format banners that showcased destination photography alongside concise messaging, paying particular attention to vertical composition so the most important information remained visible above surrounding booths. The completed banners became part of Forum's conference presence and helped create a consistent visual identity across multiple events and recruiting opportunities.